Empowering every NZ child
At School Start First Impressions (SSFI), their philosophy is to ensure that every child gets to to start their school journey equipped, confident, and ready to learn. Our goal was to bring joy and a sense of belonging to both children and supporters, creating a brand that embodies well-being, connection, happiness, and hope.
- Services
- Creative Strategy
- Art Direction
- Illustration
- Website
The SSFI vision is simple yet powerful: they work hard to help five year old New Zealand children who need support, have everything they need on their first day of primary school. From school bags filled with essentials through to uniforms, shoes, and rain jackets, the School Starter Packs are designed with the child at the heart of every decision.
- Services
- Creative Strategy
- Art Direction
- Illustration
- Website
A good start fosters a sense of well-being (Mana Atua), helping children feel prepared and emotionally connected to their school experience. We know that when children feel ready, they’re more likely to embrace learning with enthusiasm and positivity.
- Services
- Creative Strategy
- Art Direction
- Illustration
- Website
Our goal was to bring joy and a sense of belonging to both children and supporters, creating a brand that embodies well-being, connection, happiness, and hope. We hope we achieved that for every child starting school in New Zealand.
